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    About Us

    Kia ora, and a warm welcome to Reuseful,

    Reuseful remains a family business in every sense of the word. Based in beautiful Taranaki, together with my husband Chris, we are raising our two wonderful children Abby and Austen, our adorable miniature dachshunds Oscar and Kronos and we can’t forget our mischievous kitty, Belle. Kaitiakitanga, environmental guardianship, is of great importance to our family, and whether that be through our day jobs or our spare time. With Mt Taranaki in our backyard, we greatly enjoy getting into the outdoors, a constant reminder of how we can all make small changes to support a thriving environment long into the future. 

    Our children are enjoying our venture into Reuseful as much as I am – you may even find that your products have been carefully packed by their nurturing little hands, with a handwritten note from them. 

    Our ultimate goal is to help you and your family to reduce your footprints on this earth by making some simple swaps to using great eco products that we know work.

    I’m Holly, and since May 2024 I’ve taken up the reins of Reuseful. It’s my privilege to continue to offer kiwis sustainable eco products across the motu. 

    Eco Friendly Products In One PlaceA package wrapped in brown paper and string. With a compostable bag, a ball of cotton string and a roll of kraft tape.

    It can be difficult to know which products really are eco-friendly, so that you are actually reducing your waste, while keeping life simple and doing a great job. To help you, we’ve carefully curated eco products that have been heavily researched, into one place, so that the research is taken care of for you and the costs of shipping are kept to a minimum for you.

    Plastic Free Business

    Our beliefs to live sustainably are integral to our business practices too. We run everything digitally, meaning that our office is paperless and we reuse as much of the packaging we receive with our stock, to pack and protect your orders. (It's why you'll sometimes receive some slightly used packages!) 

    We also ensure that all packaging used for your purchases comes from natural materials that can be reused, recycled or composted when you're finished with them. No plastic here! 

    We LOVE to support Kiwis. 

    There are some amazing NZ businesses out there with great ingenuity and we love to help support them and their efforts of making our world a cleaner, greener place to live.

    Most of the products you find at Reuseful come from those small NZ businesses.  Supporting Local is really important to us. 

    Packed With Love

    Our children are enjoying our venture into Reuseful as much as I am – you may even find that your products have been carefully packed by their nurturing little hands, with a handwritten note from them. 

    Packed with love for our new community of shoppers, and packed with the love of what we are doing together.

    Excellent Customer Service 

    I’ve worked in customer service for many years, and I’m really excited to bring this to Reuseful. I’m committed to ensuring that I care for your experience from the moment you visit our website. I package your orders, answer your queries and am available to support you in any way that I can. That means you get one on one consistent service, every time!